Leads and clients were managed in spreadsheets. Sales team had no visibility into pipeline status, client history, or follow-up tasks.

Built a custom CRM with visual sales pipeline, full client history, task management, and automated reporting dashboard.

Reduced manual tracking overhead and gave the sales team clear pipeline visibility — deal progression became measurable for the first time.

Business could not determine which ad campaigns were generating calls and qualified leads — marketing budget was allocated based on guesses.

Integrated Google Ads, Roistat, GTM, and PostHog with server-side event tracking and a unified reporting dashboard.

Achieved clean attribution across all ad channels. Marketing team made data-driven budget decisions for the first time.

Founder needed to validate a new service quickly without a full product build. Required a fast, professional launch to capture early demand.

Built an SEO-optimized landing page with a conversion-focused lead form, email notifications via Resend, and full analytics setup.

Launched in 10 days. Captured first leads within 48 hours of going live — validated demand before any product development began.